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Phuc Truong

Mobext - Havas Media
Managing Director
Phuc foundded Mobext US in 2008. He has focused in mobile marketing engagement since 2001 and is considered a leading pioneer in the industry. His team provides mobile engagement stewardship for Fortune 500 clients within retail, CPG, automotive, finance and travel & hospitality industries. Under his leadership, Mobext has won numerous mobile industry awards including Digday's Mobile Agency of the Year in 2011 & 2012 . Prior to joining the Havas family, Phuc was a co-founder of MobileLime (Later Modiv Media; acquired by Catalina Marketing), one of the first U.S.-based companies to transform mobile phones into marketing/loyalty/payment devices.