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avatar for Elisabeth DeMarse

Elisabeth DeMarse

TheStreet, Inc.
Chair, President and Chief Executive Officer
Ms. DeMarse is an information and media industry veteran with broad experience in the digital information business, traditional media (television, radio, book and magazine publishing) and new media. Her particular expertise is developing new products and brands. She is a financial services industry expert with extensive US and international business experience in financial information and technology. Her 20-year employment history includes positions as CEO, President and Executive Vice President with such prestigious entities as Bloomberg L.P., where she was one of the principal architects of the company's expansion and growth, Hoover's, Inc., and Citibank. Prior to TheStreet, she served at CEO of CreditCards.com, which she created by acquiring the assets of ClickSuccess in Austin, Texas, and Freedom Marketing in Colchester, UK. Previously, Elisabeth was CEO of Ilife.com, which she transformed into Bankrate.com, and engineered the turnaround of the company, driving exponential growth and creating $450 million in shareholder value. Bankrate was acquired for $560M by APAX in 2009; in 2010 Bankrate acquired Creditcards.com. Her broad range of functional expertise includes: management; top-line growth; technology; operations; brand strategy; marketing; new business ventures; deal negotiations; acquisitions; business turnarounds; and innovative new product development. She is recognized for developing and leading high profile businesses and as an industry spokesperson.

A member of The Committee of 200, DeMarse is a cum laude graduate of Wellesley College, and of Harvard Business School, with an emphasis in marketing.