FutureM 2013 has ended

Create Your Own Event

FutureM 2013

8:30am EDT

Keynote: Transforming the CMO + CIO Dialog -
Kathleen Schaub, IDC's CMO Advisory Practice Hynes Convention Center, Room 304

10:45am EDT

Where Marketing's Next Best Ideas Will Come From -
Featuring SHIFT Communications Chris Penn, Vice President Hynes Convention Center, Room 304

12:00pm EDT

Keynote: Find Your Golden Thread -
Featuring: Jim Speros, EVP, Fidelity Communications and Advertising Hynes Convention Center, Room 304

1:00pm EDT

Keynote: Building to Learn with Art, Copy & Code -
Aman Govil, Head of Advertising Arts Team at Google Hynes Convention Center, Room 304

2:00pm EDT

Analytics + Modeling: Why Knowing Everything About Your Customers Won’t Be Enough -
Featuring Speakers from Rue La La, Ross-Simons, & Cantina Hynes Convention Center, Room 304

3:15pm EDT

Product Experience + Marketing = The Key to Unlocking Customer Engagement -
Featuring Brightcove, Constant Contact, Fresh Tilled Soil & Jumptap Hynes Convention Center, Room 304

4:30pm EDT

How Modern Marketing Works -
Featuring the GVP of Software Development at Oracle Hynes Convention Center, Room 304

8:30am EDT

Keynote: Smarter Social Strategies -
Umang Shah, Director of Social Strategy at Walmart Hynes Convention Center, Room 304

9:30am EDT

PR is Marketing's Future -
Featuring Speakers from Springpad, The Holmes Report, HB Agency, allen & gerritsen, Mullen & Connelly Partners Hynes Convention Center, Room 304

10:45am EDT

Creativity in a Big Data World -
Presented by Mullen, Sports Illustrated, Skyword + others Hynes Convention Center, Room 304

12:00pm EDT

Keynote: Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment -
Featuring: Anita Elberse, Professor of Business Administration, Harvard Business School Hynes Convention Center, Room 304

2:00pm EDT

Experience + Technology: The New Core Disciplines for Marketing -
Featuring Speakers from Verndale, Sitecore & ion interactive Hynes Convention Center, Room 304

3:15pm EDT

Brand Advertising on Mobile Platforms: What Does the Future Hold? -
Featuring Speakers from Celtra, DigitasLBi, Mobile Theory, and SapientNitro Hynes Convention Center, Room 304

8:30am EDT

Keynote: The Transparent Brand - Your 2025 Media Strategy -
Linda Boff, GE's Executive Director of Global Brand Marketing Hynes Convention Center, Room 304

9:30am EDT

Are You Kidding Me?! -
Featuring the VP of Digital Marketing at Hasbro Hynes Convention Center, Room 304

10:45am EDT

Mobile + Consumer Loyalty: Insights from JetBlue Airways -
Featuring the Head of Mobile & Emerging Technologies at JetBlue Airways Hynes Convention Center, Room 304

12:00pm EDT

Rapid Prototyping & The Benefits to Brands -
Featuring Mobext & Havas Media Hynes Convention Center, Room 304

1:15pm EDT

Keynote: From Madison Ave to MIT - The Tectonic Shift In Marketing Technology -
Dharmesh Shah, CTO & Co-Founder at Hubspot Hynes Convention Center, Room 304