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FutureM 2013

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8:30am EDT

Keynote: The Transparent Brand - Your 2025 Media Strategy -
Linda Boff, GE's Executive Director of Global Brand Marketing Hynes Convention Center, Room 304

9:30am EDT

Are You Kidding Me?! -
Featuring the VP of Digital Marketing at Hasbro Hynes Convention Center, Room 304 Big Data for Small Business - Applications in Mobile and Beyond -
Featuring Constant Contact & Google Hynes Convention Center, Room 309 Mobile + Messaging: Combating Device Schizophrenia to Get Your Message Heard Across Screens -
Featuring Jumptap, DIGITAS, Mobext & Mullen Hynes Convention Center, Room 311 The Changing Brain: Matching NeuroScience + Marketing Strategies -
Featuring Speakers from Cogency Marketing, Sophisticated Knowledge & Connelly Partners Hynes Convention Center, Room 312

10:45am EDT

Brand Marketing + Big Data in an Always-on and Fragmented Consumer World -
Featuring Speakers from ShopAdvisor Inc., Havas Media, Blip, Tremor Video & Visible Measures Hynes Convention Center, Room 309 Fast, Cheap or Great? Killer Content Marketing + Short Time and Money -
Featuring Speakers from Backupify, Image Conscious Studios, Correlsense, Kinvey & Guide Hynes Convention Center, Room 311 Hot Digital Marketing Trends 2014 vs. 2024 -
Featuring Speakers from KILN & Digital Marketing NOW Hynes Convention Center, Room 312 Mobile + Consumer Loyalty: Insights from JetBlue Airways -
Featuring the Head of Mobile & Emerging Technologies at JetBlue Airways Hynes Convention Center, Room 304

12:00pm EDT

Face to Interface: The Convergence of Digital + Physical Marketing -
Featuring Speakers from AMP Agency, Bayer Advanced & McGraw-Hill Higher Education Hynes Convention Center, Room 312 Mythbusting: Engineering a “Viral” Video -
Featuring the CEO of Pixability, Inc. Hynes Convention Center, Room 309 Rapid Prototyping & The Benefits to Brands -
Featuring Mobext & Havas Media Hynes Convention Center, Room 304 The Mind + Product Marketing: What’s Old (But Still Relevant) and What’s New -
Featuring Dr. Bob, Author of "The 5 Essentials: Using Your Inborn Resources To Create a Fulfilling Life" Hynes Convention Center, Room 311

1:15pm EDT

Keynote: From Madison Ave to MIT - The Tectonic Shift In Marketing Technology -
Dharmesh Shah, CTO & Co-Founder at Hubspot Hynes Convention Center, Room 304